How Much Is a Cold Brew at First Watch?
A Cold Brew costs $5.49 at First Watch in 2026.
Make First Watch at Home
Eating First Watch every week adds up. These are the sauces, mixes and kitchen tools people use to get close to the real thing for a fraction of the menu price.
How to Pay Less at First Watch
- Two Eggs Your Way at about $9.99 is the cheapest complete plate; adding a single pancake ($4.99) still costs less than most skillets.
- Project Sunrise coffee is bottomless at about $3.99, so a coffee drinker pays less here than for two cups at a coffee chain.
- Instead of a Million Dollar Bacon entrée, order a $10.99–$12.99 plate and share one $5.99 side of Million Dollar Bacon at the table.
- Kids' plates at $6.99 include a drink — children 10 and under should never be ordering from the adult menu.
Cold Brew Price — FAQ
How much is a Cold Brew at First Watch?
A Cold Brew costs $5.49 at First Watch in 2026. That is the national average menu price, last checked October 15, 2026. Franchise owners set their own prices, so expect a little more at airport, city-centre and highway locations.
Is the Cold Brew cheaper at other chains?
Yes — Dunkin' (Cold Brew (medium), $4.29), Dutch Bros Coffee (Cold Brew, $4.75) and Starbucks (Cold Brew, $4.95) sell a comparable item for less than the $5.49 First Watch charges.
What is cheaper than the Cold Brew at First Watch?
In the same section of the menu: Latte ($4.99) and Project Sunrise Coffee ($3.99).
Why does the Cold Brew cost more at my First Watch?
Most First Watch restaurants are run by franchisees who set their own prices, so the same item can differ by a dollar or more between neighbouring towns, and airport, stadium and highway locations charge the most. App and loyalty offers are usually cheaper than the menu board.